Back like we never left! Let me be honest! | KELX

Sometimes we just need to take a break. As for me, Kelx, I had to take a short break so that I could try to figure things out. Most of y’all would notice that I have not been active in uploading content on my digital platforms. As a digital entrepreneur and a solo creator, sometimes I go through a lot trying to handle the KELXFY project.
It’s not that I am complaining or blaming myself, but it’s all about the break that we need to try to work on ourselves or face failure. So let me be frank with you all: I failed recently in my YouTube channel career, and this had an impact on me. I had to go back and try to figure things out. And a lot of stuff happened to me lately, and I’m trying to figure things out in my late 20s. Tough, I guess.
Imposter Syndrome
What’s it like to become someone you are not? Is it impostor syndrome? Anyway, I was just trying things out. Trying to get out of that really took a toll on me. I don’t recall this phase at all, it wasn’t me. I wasn’t being true and honest to myself, I guess, or I never allowed myself to become so. It is challenging in the modern world, from my perspective and journey; maybe I might be late and trying to become something I am not. I think I shouldn’t be experimenting with things rather than doing.
I had the pleasure, though, to know you, and I will continue to become the person I guess I want to be. Anyway, is there an explanation for trying to live life as it comes every day? Should we ask permission to become something we want? I don’t really understand
Anyway, apart from discovering myself, I think I have truly become the person I wanted. So now I want to become a millionaire to become financially successful. I need to put more effort into my craft. I truly need to become and be. No MORE EXPERIMENTING. I’ve been hiding so much from myself lately, and that’s why I haven’t been so honest with myself. But what needs to change? Maybe my perception or the way I view life.
Should I retire?
I think so; I have been contemplating leaving my YOUTUBE career and focusing on real-life solutions I offer to people. I feel so drained trying to become a YouTuber; I feel like I am more of a DOER than been seen a lot. After giving so much of myself on CAMERA, I feel like I am becoming less relevant as far as my career is concerned. So I resolve to bury that person I was trying to be and be me.
Way Forward
I don’t really understand what it might be, but of course, I really need to change my digital strategy. I think my goals with the brand KELXFY really shifted, and I saw most copying my work, then I lost interest in blogging. Like, I’ve been taking time to research content and all, then someone just copies and pastes and publishes it as their own. I really had to work on my personal brand and let people know me, and now that my face, pictures, and voice are all over, I think that’s good proof that I have worked on the KELXFY brand, even getting a profile on Google. That’s the most amazing stuff I have had this year.
Now, I don’t ever think I’ll become more interested in publishing than I was in 2023, one of my most successful years ever! Then came 2024, where I pushed my p’s and became the best YouTuber; also, I don’t know if I can replicate that success again. Right now, I think I’m more focused on other interesting projects like KICHELE Digital School and owning an online digital media like a media house. I think I can do this and become one of the most successful entrepreneurs I Kenya.
Anyway, just pouring my thoughts out. I think I express myself better when I write and share information with others. I also love creating content that I think might help other like-minded individuals. I feel like the internet has so much, and finding something interesting needs someone like me doing the job. Curating the content that people love. And this is why I think I am becoming more focused with my GOALS of creating and producing something helpful to the audience instead of chasing what I can’t be.
As the brand name KELX for you, I really feel like I might be as honest with myself as I can, so that you guys can understand our brand so well that we can be unique and be a go-to source for authentic and meaningful content.
A rebrand? Not a rebrand as such but its good to understand our brand story. So sometimes I want to become one but I just can do what I can do and what I am really best in. Where I truly shine and this is where I just want to put my efforts. Sometimes we just have to become and be. It’s about being go-getters! I truly know only this time matters, but also I wanna focus on building something that will last in a couple years to come and that’s why I take my time even to build.
So Kelxfy started as a passion project and we seek to expand our services in future. So far, Kelxfy has been in the industry since 2021 December when we first registered our domain. So when I was building, my vision was to consolidate, create and curate accurate information that is helpful to our audience. For example when I used to transcribe lyrics at GENIUS and AFRIKA LYRICS, these content really helped people who wanted to learn music and song lyrics and artists information. So these platforms really helped me get the concept of publishing and also running my first blogs at blogger and WordPress really helped me a lot.
Success in Blogging
As my blogs and articles become popular, I have achieved the success I wanted in my blogging career. But let me be honest sometimes it becomes so difficult for me especially dealing with consistency. Sometimes I just wanna chill and relax and I feel like doing nothing, this has been happening to me lately. You see, when I was working on freelance projects, I was writing blogs just for fun and now I realised I was doing it for revenue and this is where the rain started beating on me.
I started judging my performance, and when things didn’t go well, I felt so bad. Why? Because I put so much work into something only for it to flop. This is what happened to me in 2024, when my blog was doing so well, then one day I woke up and saw my stats go down. This is not my fault,, by the way. This hit me hard coz now I am unable to pay my bills on time and stuff like that. So it was just a sad year for me.
Anyway, apart from all that, I really focused so much on my YouTube channel and also my career in content creation. See, writing blogs and articles is also a skill that needs someone to be indoors, while content creation, like livestreaming, is mostly someone outside. And also when indoors, one needs to research a lot, be in a quiet place, and work so hard studying great content for the audience.
Parting Shot!
So it’s me now trying to come back, and I am now ready to become the best blogger in AFRICA, bringing you the best. And now that I have grown and discovered more about myself, I think my content and interests will change going forward. But I’m glad I never lost myself trying to explore my late 20s. With life happenings such as relationships, careers, family, and everything in between. Trying to discover my potential in all aspects of life. I am here for growth and welcome to my new transition, while I might have poured everything that was disturbing me, I just had to write all this so that I can be honest with myself and my new self. AS KELXFY, as KELX, you guys just need to understand we’re are just trying to achieve greatness and success with our platforms, and we just want to grow with y’all.
I might be broke, I might be tired, I might be going through a lot, but you guys just know that I won’t STOP. Yes, we keep going and see what the other side of life has to offer. I might have so many questions with no answers, but I will just keep them to myself. I don’t want to question so much, but I’m going to do what I surely can in my time here.
I hope yáll would understand my journey.
KELX the DIGITAL Guru, aka KICHELE MASTER> CEO & Founder of Kelxfy.com